Powerful. Vibrant. Refreshing. Azurea is a power-packed skincare brand formulated around naturally hydrating ingredients. With prickly pear cacti as its star element, this line is known for its exceptional hydrating benefits and so much more. From rebuilding the skin’s protective barrier to targeting hyperpigmentation, it’s clear to see the power this skincare line holds! A strong wordmark was created with counterforms which mimic the shape of the prickly pear cactus nopal and fruit, connecting it back to the heart of this brand. Attention-grabbing packaging made up of vibrant colors and desert-like abstracted patterns capture the essence of this brand.
Scope: Logo, Packaging, Patterns/Textures, Color, Product Photography
